Entries by Morgan Sebastian

How to Nail a Strategic Email Sequence

Believe it or not, email marketing crushes other strategies in ROI (source: Demand Curve). It’s one of the most effective methods for reaching out to existing customers, building relationships, lead nurturing, and generating sales. But successful email marketing is way more than just hitting “send.” A lot goes into making the right (profitable) email sequence.

Make a Social Media Campaign Work For You

Are you a business owner looking to make the most of your social media marketing campaigns? Are you hesitating to take the plunge because you don’t know where to start? Well, now’s your time! With the right guidance and planning, launching a successful social media campaign is well within your reach. You won’t have to […]

Don’t Just Wing It: Have a Social Media Marketing Plan

Let’s cut to the chase. If you’re asking, “Do I need a social media marketing plan?” You probably do. Social media marketing efforts are a type of content marketing campaign that helps you create high-quality content that your target audience wants to see — on the social media platforms they’re already on. Learn some of […]

How Should Your Business Use Social Media in 2022?

The best way to use social media in 2022 is to be human. Hear us out. Social media is the key to engaging with customers, building relationships and increasing brand awareness. If you’re not using social media in your marketing strategy, what the hell are you planning? You’re risking alienating potential customers and missing out […]

6 Effective Content Marketing Tips

Great content comes in all kinds of formats, including blogs, pictures and videos. The question is, how can you get the right people on the internet to see them? The simple answer: a curated content marketing strategy. Your content marketing efforts are useless without a planned approach to content creation and search engine optimization. In […]

Learning the Basics of Social Media Marketing

Maybe you have a new product, but you’re not sure how to advertise it. Perhaps you have a great group of regular customers but can’t seem to find new business. In today’s age of technology, it makes sense for business owners to dive into social media channels, right? While SEO (search engine optimization) is one […]