Local SEO: How to Optimize Your Business for Local Searches

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Let’s face it folks, business listings in the phone book don’t pull in local customers the way they used to. When was the last time you even saw a phone book, let alone used one? That’s what I thought.

Now, if local customers are looking for a product or service, they turn to Google search (or on rare occasions, some other search engine like Bing or Yahoo). If you’re the owner of a small business, you may be in despair about this, thinking “Woe is me, searchers will never see me – big, national chains own the SERPs.”

Quit panicking and listen – a good local SEO strategy can help. With the right search engine optimization, you can get to the top of the local search results. Take a minute to calm down and breathe, and then we’ll teach you how to lift your local search ranking.

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Ready for Your Close-Up? 8 Tips to Get Started With Video Marketing

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Even if you’re a small business, you should still be a global star – and you can be with the right video marketing strategy. 

Now, thanks to social media and the high-quality cameras on cell phones, everyone can get in on the movie making game. It’s fun, it’s easy – and it can really pay off as a part of your marketing efforts. So what are you waiting for? 

What’s that – you’re not sure how to get started? No worries – just follow these professional tips for video marketing and you’ll be walking the digital red carpet in no time. 
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