Tag Archive for: Website Design

Landing Page Best Practices: Up Your Lead Generation Game With These Tips

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Landing pages are important.

Sure, your homepage is great at greeting your customers, but it’s your product landing pages that’s going to convert them from potential customer to customer.

That’s why to boost your conversion rate, you’ve got to make sure your following landing page best practices. From a killer CTAs to compelling landing page copy – every part has to be working toward making a conversion. Any distractions and you risk having your potential customers walk away.

Are you freaking out? Sorry – didn’t mean to scare you. We just take this stuff really seriously. But you can calm down – we’re going to tell you everything you need to know to lift your landing pages from good to great.

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6 Tips for Top-Tier Website Design

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A well-designed website is essential for any company or person trying to have a significant online presence in today’s digital world. Your professional website’s design is a crucial tool in your digital marketing arsenal.

A great website acts as a digital showroom, spreading the message of your company and luring customers to learn more. If you want to wow your digital guests, follow the top six website design tips included below.

These will guarantee a user-friendly and jaw-dropping website by improving the user experience, boosting conversions, and making a lasting impression on your audience by putting these methods into practice.

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UI UX: Two Terms Important for Understanding the Basics of Good Website Design

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UI UX.

You’ve heard these terms before. You’re not sure what they mean. Maybe at this point you’re too afraid to ask.

Don’t worry. We’re here to explain and keep it simple. Stick with us until the end and we’ll give you all the information you need to know to understand the basics of good website design.

A good website is key to the success of any business, whether you have digital products or not. The key to a good website is good website design. The key to good website design is good UX and UI designers.

So, let’s begin with the difference between the two.

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Website vs. Domain: What’s the Difference, and Why Does it Matter?

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You know that having an online presence is crucial to an effective marketing strategy. Whether you have an ecommerce business or a physical store, your company needs its own website to truly thrive.

The only problem is, you don’t know where to begin. DNS, SSL, website vs domain, it all sounds like sci-fi to you, and you can’t even begin to imagine what GoDaddy does.

The truth is, it isn’t as complicated as it sounds. Thanks to website builders like Squarespace and WordPress, and step-by-step web design tutorials, many beginners can build their brands’ online presence on their own and even master launching their own website.

If you’re looking to begin building the web pages for your business, but don’t know where to start, let us help you out. Good web development starts with the basics, and a great basic thing to know is the difference between your domain name and your website.

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Organic Traffic: What Is It and How Do You Get More Of It?

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Whether you’re a seasoned website owner or a beginner, organic traffic should be at the top of your list for boosting sales. It’s simple; organic traffic means more potential customers hitting your web page.

Yes, organic website traffic really does matter and can have an incredible impact on success. But don’t worry if SEO strategy (search engine optimization) isn’t one of your strong points. (We can help you with that, too.)

Before we get down to the nitty-gritty, look at the different types of traffic: direct traffic, organic traffic, referral traffic, and SEO traffic. Learning how people find your website is the most important step in meeting your digital marketing goals.

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What Is Responsive Website Design? (It’s Okay If That Sounds Like a Foreign Language)

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It doesn’t take a web development guru (but we have those, too) to realize that the way consumers access the internet has evolved. People are hitting the web more than just at their home computers, so responsive website design was born. Responsive web design addresses that reality by displaying web pages in a way that makes them adaptive to different devices with different screen sizes.

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Mastering the Launch of Your New Website

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Are you a small business owner looking to launch a new website? It can be daunting, but don’t worry – there are plenty of strategies and options that you can explore. Don’t know where to start? Well, you’re in the right place!

Your new site is part of your brand, and you want it to be a great representation of it. We understand that – but a lot goes into it whether you take on the task yourself or hire professionals. And trust us; there’s a big difference. Let’s walk down the right path to a new business website step-by-step.

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Looking at the Most Important Website Design Elements

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You can have the most amazing, high-quality content in the world, but if your website design elements are difficult to navigate (or just straight-up suck), then you’re missing out on a huge opportunity. If that wasn’t clear enough: in 2016 alone, people spent more than 7 billion hours on websites – almost twice as much time spent watching videos on YouTube. That’s how important it is to get this right.

Sometimes, people head to your website after finding you on social media. Or a first impression is made after a potential customer types in some keywords on Google (thanks, search engine optimization). They’re on your page; now you want your site to be user-friendly, right?

So let’s look at some key elements of successful websites and how they impact user experience (UX). Don’t just keep scrolling; these are important elements to understand.

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Does Your Business Need A Website Redesign?

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If you’re a small business owner considering a website overhaul, it’s time to get excited! Website redesigns take your online presence to the next level. Whether your current site is outdated, has poor functionality and performance, or you just want to refresh your brand image, a website redesign can help bring new life into your digital home.

A great way to determine if you need a website rebrand is to see what’s (not) working on your current site. Determining whether or not you should take on a website redesign project can be complicated, but it doesn’t have to be. So, how do you determine if you need an entirely new website?

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Website Design vs. Web Development: Is There A Difference?

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There’s no doubt that the internet has revolutionized how we do business and live our lives. Who isn’t on the internet at any given point in a day? Here’s the thing: there is a team that develops every single thing connected to the web.

There are two main players in the world of web: website design vs. web development. While these two disciplines are different, ultimately they work together, sometimes blending, to create a functional website. Search engine optimization (SEO) web design is making a website that leads to higher search engine rankings, which we’re guessing you probably want.

Think of it this way: Your website is the structure that was designed by web designers, or architects. Web development is the construction portion, with the people in charge (software engineers) like contractors.

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